Every small business owner craves a revenue generating website. A content marketing strategy will enhance your customer engagement, improve SEO and increase traffic to your website.
– Content Creation
– Content Curation
– Tracking and Optimisation
Milkshake-factory optimises content for quality, readability and search performance as it is created.
Need a website for your business? Or have an existing site and want it updated? Milkshake-factory provides you direction in achieving great results and driving traffic to your website.
– Website design and development
– Website hosting
– Website monitoring
Milkshake-factory takes special care on customising websites, tailoring to your business requirements.
It can be overwhelming creating your social media presence, Milkshake-factory can help you get started. We’ll research your target audience and find where they’re most active online, to then build on your social presence.
See how Milkshake-factory can improve your Social Media Strategy.
Content is more critical now than ever before. Cut through the noise, serve useful and relevant content to your target audience.
News & updates
For small businesses, there are many opportunities to obtain more customers using Facebook. Showing dedicated messages, ads and offers to a segmented audience, can drive more customers. Make the most out of your advertising options with these four tips: 1. Effectively use Facebook Offers Facebook Offers is a great to draw the attention of your existing followers, to their friends and related audiences, thus making it a great opportunity to create an exclusive discount. Be mindful that Facebook may reject your ad if it has too much text. 2. Target your ads Create objects for your ads. For example: increase the visitors to your site. If you set you ad criteria to target a specific audience, your campaign won’t reach many people at all. On the other hand, if you barely specify any parameters, your campaign will go largely ignored and be presented to the wrong audience. 3. Test, test, test If your ads aren’t performing well, change it one variable at a time. Maybe the creative isn’t alluring enough, or maybe the call to action isn’t as clear as it should be. Even colours can make a difference to increasing the amount of clicks. If possible, split your budget multiple ways to run different ads to test these variables one at a time. Once you’ve discovered the winning combination of content, creative, and call-to-action, invest heavily in your ads! 4. Likes do not translate to sales This is absolutely important to keep in mind before you select “Boost your posts” or “Promote your Page” in the ad creator. You can pour all of your money into getting likes for your Facebook Page,...Learn More
If your serious about getting more visitors to your website, then you need to follow these simple steps: Step #1: Do your research to find the most engaging topic your audience is interested in. Try not to publish topics that you think will work, do your research first. These handy tools will help you find the most engaging topics: Flippa.com is a website that sells websites and the content within the website. Use the search field and type in a keyword related to your niche. Filter the results that get at least 1000 unique results per month. SearchReddit.com is a great tool to find more ideas. If you don’t find anything promising, then click on the “top” tab which will filter the most popular threads. Pinterest.com is another great tool that your competition isn’t using. Most people think that Pinterest is mostly used by stay-at-home mums – not true! Pinterest helps drive more traffic to your website that other popular platforms such as Facebook and Twitter. It’s a great platform to get your juices flowing. Moz’s Open Site Explorer shows you the authority of websites and webpages based on inbound links. This is a great tool to spy on your competitors. Enter their url into the tool and click on the top pages tab. Keep an eye out for pages that have a lot of “Linking Root Domains,” this is a fancy way of saying “the number of sites that link to that page.” Step #2: Your research will identify the most engaging topics; take these and make it better. There is a simple way to make engaging topics...Learn More
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Professional services you can trust
Milkshake-factory provides a structured approach to planning and building marketing programs that work. We collaborate with our clients to create realistic solutions, which meet their goals and budget. Our project management approach enables us to assist our clients with marketing solutions, that are well thought out and completed in a timely and cost effective manner.
We provide expert marketing assistance for small to medium enterprise focusing on the following services:
Website Evaluation, Design and Development
Search Engine Optimisation (SEO)
Facebook, Twitter and LinkedIn Business Pages
Search Engine Advertising
Website Copy Writing
Press Release & Distribution
Blogging (Ghost writing)
Brand Guidelines and Logo Creation
Business Card Design and Print
Business Stationery and Print
If this all sounds too complicated, consider hiring a Melbourne Marketer, contact us for a FREE no obligation quote.View Our Services