As a small business, I understand how it feels to get information overload, when it comes to choosing the right SEO tool for your business. There are various tools for you to use, and there is no one size fits all. Sometime you will need to use a variety of SEO tools, which is why I have listed below some of my favourites:
WebCEO is a powerful software suite designed to provide businesses with a fast, reliable, and cost-effective solution for their web site. WebCEO can help you attain results in search engine marketing, perform intelligent web traffic analysis, effectively manage your online estate, and easily maintain it. Be mindful that if you are running your business on a Mac, the Desktop version of WebCEO is not compatible, opt for the online version instead.
Link-Assistant.com SEO Powersuite is definitely one of the best all in one desktop seo packages available for Mac and PC. Check your rankings, your competitors, back links and crawl your website. It’s a great tool for beginners, whereas WebCEO is for your advanced users. I regularly use the Rank Tracker to run quick ranking audits.
Screaming Frog is a small desktop program you can install on your PC or Mac which spiders websites’ links, images, CSS, script and apps from an SEO perspective. It fetches key onsite page elements for SEO, presents them in tabs by type and allows you to filter for common SEO issues, or slice and dice the data how you see fit by exporting into Excel. You can view, analyse and filter the crawl data as it’s gathered and updated continuously in the program’s user interface. Screaming Frog saves you time and with the info it provides you can make a website rank higher – without doing any dirty linkbuilding work. SEO Powersuite has a similar tool bundled with it.
4. Majestic SEO
MajesticSEO is one of the best linkbuilding tools available. Majestic SEO seems to be built into everything these days.
Link Prospector is a brilliant tool for expanding links pages, guest posts, directories, forums and blogs. There is a mountain of data you get back, so make sure you use this tool in a very focused manner.
Clicky Web Analytics is another tools you can use instead of Google Analytics. It comes in a WordPress Plugin that will track Googlebot and track keywords people find your site.
Google Chrome Extensions are great for on the go and quick analysis. Chrome Notepad is a free tool for Chrome browser, ideal for taking quick notes and FREE. SEO For Chrome is great for a quick glance at things and it highlights nofollow links on the fly which I find useful. Also Alexa Traffic Rank is fabulous as you as you surf, providing you with Alexa data about the sites you visit without interrupting your browsing.
Google Webmaster Tools and Bing Webmaster tools can provide useful insight to your site, but I only really look into these when I am digging deep, or looking for links I am not getting the benefit from.
Need help with your SEO, consider hiring a Melbourne marketing expert for all your marketing needs, contact Milkshake-factory.com for complete marketing solutions.