Exclude IP Address In Google Analytics

Are you tracking the performance of your website using Google Analytics? Yes? Perhaps you should think about creating a filter to exclude your IP address to see your website’s true performance. So how do I exclude my IP address in Google Analytics, this article will show you how to do so.

What is my IP Address?

Are you using a Mac? You can find your IP address from the Mac System Preferences:

  • From the Apple menu pull down “System Preferences”
  • Click on the “Network” preference pane
  • Your IP address will be visible to the right, as indicated in the screenshot below





Alternatively, there are several websites that can determine what your IP Address is, try myipaddress.com

Create A Filter in Google Analytics

1. Click the Admin tab at the top right of any Analytics page.

2. Click the account for which you want to create the filter.

3. Click the Filters tab.

4. Click + New Filter.

5. Enter a name for the filter.

6. Select Custom filter

7. Filter Field: Visitor IP Address

8. Filter Pattern:

  • For example, if the single IP address is, then enter 176\.168\.1\.1.
  • For example, if the range of IP addresses is and, then enter ^176\.168\.1\.([1-9]|1[0-9]|2[0-5])$|^10\.0\.0\.([1-9]|1[0-4])$

Click Save changes.

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