The Beat Suite Tweets website takes consumers personal tweets and turns them into music.
Using a server-side algorithm the site exams the words and sentences of each tweet and distinguishes sentimental words found to determine whether it was a happy or sad tweet.
Based on that sentiment the algorithm selects music from last week’s Beat Suite event which is best placed to represent the tweet.
The Beat Suite saw different music genres mashed together by singers, DJs and orchestral talent.
Users can influence the mashed up music by hash tags such as #bass, #noise, #violin or #dubstep.
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